If there is only one message in all that I teach/coach/mentor, or even think, about branding and brand storytelling, it is the everything counts – everything communicates. So … you changed your Facebook profile image to rainbow style. This is what mine would have looked like, had I adopted it. I […]
Perhaps you have already watched this video. It is a story. There is no dialogue in the story. Strange. Dialogue is vital to storytelling if it is to be effective and powerful. This is, however, (and you will know if you have watched it) incredibly moving and eloquent in its own way. And the depth […]
Who are you? If someone wants to know who you are, they type your name into Google. Before the meeting, you have been googled. Before the interview, you have been googled. Before the pitch, you have been googled. What is Google saying about you? What did you give Google to say about you? It’s an interesting exercise […]
“Do not lose hope. …Trust dreams. Trust your heart, and trust your story” from ‘Instructions’ by Neil Gaiman