Tag Archive for: change

Your story. Your legacy

Public speaking and story – vital forms of communication,

– connecting, convincing

and

leaving a legacy.

I have long loved this from Neil Gaiman, storyteller extraordinaire:

I do love Neil Gaiman’s understanding of story … so much.

When I first saw this quote, I wrote …

This, in a nutshell,  I’ve just lately realised, is why stories have always mattered so much to me.

Libraries, books, stories are collections of what we know deep in our cells is treasure beyond wealth or money.

It is our creative stimulus, our survival, our reminders of why we exist and what is possible….

creative stimulus, survival, reminders of why we exist and what is possible.

There is so much we can discuss around that in terms of connecting/convincing, but let’s look at legacy.

What might be your legacy – the legacy of your communication, speaking and storytelling

and perhaps in terms of stimulating creativity, making meaning of existence, seeing possibilities?

And if that sounds a bit pompous, a bit beyond the realms of your everyday life, please think again.

If you are a speaker, if you are a storyteller, if you are a communicator of any sort, within your family, within your community, at work, in business you are influencing people whether you think you are or not, whether you choose to or not.

And that

might change a LITTLE piece of history,

or you might be able to contribute to one of the BIG movements for change that is happening around us right now.

How will we use story to be a part of the constant change that IS history, to leave even just a tiny legacy as part of it all?

I love the way we can use story, whenever we tell it, to encourage our teams, our communities, our audiences, ourselves, in fact,

to strive to

be the best of what it is that makes us human – to remind ourselves of that.

It can also show us our shadow side and how we need to work at accepting and working with that too.

If you are a change-maker, a history-maker – story is your most potent tool  !!

And I’m going to own that one!

You can too!

There is always some way we can make the world a better place, change our culture, inspire change and growth, if only through our workplace, our children, our incidental conversations.

Elon Musk, who is doing so much to move us forward in useful ways, is also aiming to take us to Mars, in case we need an alternative home to this one.

That’s altruistic perhaps, but let’s not contribute to making it a necessity!!

Whatever way we choose to harness the power of speaking and story, it will be our legacy – yours and mine.

My question to you today is …

What is the story you will contribute to our shared history?  What would you like your legacy to be?

Think about that as you go about your daily tasks.

Feel free to visit the comments below and let me know what you would like the legacy of your speaking and storytelling to be,

and it you do want to chat with me about using story to leave a legacy, find a time that will suit you here.

Your Story Matters – Sing it!

 

That bird – he sings.

He doesn’t stop to ask if he is good enough.

He doesn’t stop to ask which song would be best.

He doesn’t practise first.

He sings.

And the song is just exactly how it is meant to be.

 

Your story.

BEFORE

you ask if you are good enough to live it or to tell it

BEFORE

you ask how it should be lived or told

BEFORE

you practise living or telling

just “sing”.

 

What is your message then – if you tell your own story?

What would your life be if you lived your own story?

 

Your story matters in its own pure reality. Sing it!

So that the message is pure, so that the life is your own.

 

Then you can polish so it is good enough.

Then you can choose the parts of most value.

Then you can practice.

But only then!!

One question: Which story will you tell?

And who are you to deny it?

Because that is the power of story.

It can cleanse.

It can heal.

It can lead its listeners and readers to a new way of living – a new story for themselves.

It can inspire.

You can do that because you are a storyteller, we are all storytellers and you have a story to tell, as do we all.

Which one will you tell,

and to whom

and why?

Those are the only questions you need to ask.

Those who tell the stories rule the world. Which will you choose?

Those who tell the stories.

It’s a powerful statement this.

There’s a mystical, mythical element to it, being a native American saying.

I find it interesting that Plato said much the same thing “Those who tell the stories rule society.”

 

Two such disparate cultures and societies recognising the power of story.

Just about anyone who writes about story, talks about story, ends up using this quote.

And certainly at the level at which most people think about this statement … anyone who tells the stories will make money in business, and rule the world that way.

Story is a currency recognised the world over.

It is a powerful marketing tool, the difference, sometimes, between a profit and a loss.

But looking at it a different way – looking at the leaders, the rulers, those who rule the world.

They lead, they rule because they are able to tell our stories for us.

We need a story to make sense of life.

We need a story to make sense of our culture.

We need a story to make sense of our world.

We need someone to lead us forward by telling our story, what is really happening, how things are going to be.

When there is a movement for change in our culture, a mass discontent with the way things are, in our world, it will succeed because someone is able to lead it forward by articulating for that mass of people, what is really happening and how it will progress, tells the story about it.

What story are your leaders telling?

Let us choose the leaders who tell the story of our highest aspirations, not our lowest common denominators of fear and greed, ego and power.

Let us then buy from the marketers who tell the story of our highest aspirations, not our lowest common denominators of laziness and competitiveness.

Futurist Rolf Jensen said “The highest paid person of the 21st century will be the storyteller.”

Let’s choose whom we pay to tell our stories, and choose well.

Your story online – Are you contributing to global change?

If there is only one message in all that I teach/coach/mentor, or even think, about branding and brand storytelling, it is the everything counts – everything communicates.

 

So … you changed your Facebook profile image to rainbow style.

 

 

 

This is what mine would have looked like, had I adopted it.  I didn’t, not for any particular reason, just didn’t.

I tend to be suspicious of things like that, hence this article, I think.

It all fascinates me.

But stay with me …

Maybe you wanted to communicate, “I support Gay Pride”  or maybe,  “I support equality of marriage rights.”

 

 

Did it occur to you that maybe you were part of an experiment, or a study; that maybe your behaviour could be part of a study that would provide data on how to create a social movement?

I remember Mark Zuckerberg being quoted as saying he wanted Facebook to be a force for change.

Perhaps he really did … and does.

The concept is awesome, to me, absolutely awesome!

That underneath the frippery of so much of our social interaction, and underneath the striving to stand out as a business and to attract business, and underneath the efforts to communicate a hope for something better in our lives, there is the massive potential for change.

 

Under the frippery, the business striving, the individual ripples,

there is a giant wave of potential for change.

 

 

Did you read the recent article in the Atlantic?  It discussed this possibility, citing a published report …

In “The Diffusion of Support in an Online Social Movement,” Bogdan State, a Stanford Ph.D. candidate, and Lada Adamic, a data scientist at Facebook, analyzed the factors that predicted support for marriage equality on Facebook back in March 2013. They looked at what factors contributed to a person changing his or her profile photo to the red equals sign, but the implication of their research is much larger: At stake is our understanding of whether groups of citizens can organize online—and how that collective activity affects larger social movements.

The article is a fascinating read- there’s that word again, fascinating, but it really describes my reaction!!

Were you, in fact, indulging in “slacktivism”?!!

On this, the broader scale, the possibilities inherent in social media just fascinate intrigue me.

The fascination feeling of intrigue interest – began for me, with that suggestion regarding Mark Zuckerberg’s intentions and was heightened when the changes in the Middle East were linked to social media activity, especially on Twitter.

What will happen?

What are we all doing, unconsciously?

What is possible?

What change?

For good … or for bad?

We really are a global community!

What vision is now so much more possible/realistic/achievable?

The Atlantic article concluded with these words

Even seemingly small online actions—clicking the “like” button, changing one’s profile photo—are being tracked and analyzed. Just like McAdam’s research on Freedom Summer shapes our understanding of support for marriage equality, Facebook’s past research on marriage equality has helped answer a question we all face when deciding to act politically: Does the courage to visibly—if virtually—stand up for what a person believes in have an effect on that person’s social network, or is it just cheap, harmless posturing? Perhaps the rainbow colors across Facebook will become part of the answer.

And I return to the smaller scale – you and me – and the original thought — EVERYTHING COMMUNICATES — but now we know it communicates in ways we may never have envisaged.